Keep Tabs On Your AdWords Campaign Or Pay The Price - Small Business Solutions from Denise O'Berry

Keep Tabs On Your AdWords Campaign Or Pay The Price

Okay, I’ll admit I’m a big picture kind of person.

And it seems that recently it’s cost me a good bit of money. Not a good thing. I don’t mind spending money to grow my small business, but I sure do hate wasting it.

Here’s the story.

I’d been running a Google AdWords campaign on one of my affiliate sites. Click throughs were pretty good, but I wasn’t getting many sales. I tweaked the copy and jumped through a bunch of hoops trying to fix the results, all to no avail. Finally I decided to click on some of the links for the products.

Duh! That was the problem.

The links no longer went anywhere. The company had changed their relationship with the advertising company and my links weren’t any good.

So what’s the moral of my story?

Pay attention to the details when something is not quite right. Sweat the small stuff, it matters. Click To Tweet

About the Author Denise O'Berry

Hello! I'm Denise, Your Strategic Partner -- Let me guess. You bought into the hustle, hustle, hustle vibe and now you're on the brink of burnout. You keep setting your alarm for earlier in the day, but don't gain anything from it -- except bleary eyes and frustration about how little you've accomplished at the end of the day. I get it. I've walked in those shoes and they aren't a good fit for anyone. Let me help get you where you want to go without all the stress and frustration.Click here to learn more.